Weekly Posting 3 Rating Products

In an effort to help the consumer choose a product, I have came up with a rating system that involve five criteria. The product will be given a point for each :

• Listing GMO or non GMO ingredients
• Listing where the product came from or where ingredients came from
• Listing all ingredients (NOT using 'proprietary' spices or just 'preservative' in the nutrition facts label.)
• Use of Sugar and no artificial sweeteners

The final point will be given to a product that seems to NOT be a gimmick, uses very little catch words or phrases such a 'hollywood diet', 'perfect' and so forth.

Heres my ratings:

SoBe Life Water Blackberry Grape: 2.5

Vitamin Water Power C: 1.5

Propel Lemon: 2.5

In order to do these evaluations I visited the respective official websites to find the nutrition facts and list of ingredients. None showed where ingredients came from, the Vitamin water website did not include the nutrition facts and i also learned that propel and SoBe are both owned by pepsi.

Weekly Posting 2 Perfect Water Ctd.

I received a response e-mail from perfect water asking me to call them. I have not called them but this to me is already an attempt to make getting the information a consumer needs harder to obtain. adding another level of effort required on the consumer's behalf.

The question is, why would they rather talk to me over the phone than over e-mail besides ease of communication?

There are many possible reasons for this that i can think of right away; possible communication problems from pronunciation errors, attempts to swamp the consumer by using complex diction, and the difficulties to record the conversation on the consumer's behalf--since most of us don't have recorders on our phones. Can you guys think of any more reasons that a Perfect Water representative would rather speak than write e-mails?